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Launch of the Natural Organic Reduction Association ‘NORA’

by Leavewell
6 October 2024

With natural organic reduction or enhanced organic reduction gaining in popularity and global interest as a funeral option, founding members from the US and Europe have launched NORA to ‘foster broader awareness, support, and legislative progress for NOR as an end-of-life choice accessible to all, regardless of their geographic location. Natural organic reduction is a widely used term for the reduction of a human body to compost although at Leavewell we prefer the term ‘Enhanced Organic Reduction’ as our process is an enhancement of a natural process.

The association aims to be the nexus for legislators drafting laws to permit natural organic reduction, a hub for educating end-of-life professionals about NOR practices, and a primary information resource for media professionals and the public. NORA's commitment is deeply rooted in providing compassionate and dignified end-of-life care, with a strong focus on sustainable practices and environmental responsibility.’

A Word from the Executive Director: Dan Ziskin shared his vision for the association: "At NORA, we believe that our final act can be one of kindness” to our loved ones, to society, and critically, to the planet. Natural Organic Reduction is not just an alternative; it's a statement of our respect and responsibility towards the Earth. As we pave the way for this sustainable practice, we invite communities, legislators, and end-of-life professionals to join us in this compassionate revolution.

Looking Forward: NORA is committed to being a catalyst for change in the funeral industry, advocating for a future where everyone has the opportunity to choose a departure that aligns with their environmental values. Through collaboration, education, and advocacy, NORA envisions a world where natural organic reduction is a universally accepted and respected choice, reflecting our collective dedication to preserving our planet for future generations.

This is such a positive step and an initiative that will see anyone linked with this service provision brought together to help natural organic reduction grow as an environmentally positive option that offers families a sense of meaning at such a difficult time.  The Leavewell team wholeheartedly support NORA’s mission and are actively working towards making natural organic reduction a reality in the UK.

At a time when we’re embracing our responsibility towards the environment, choosing Enhanced Organic Reduction is a way for all of us contribute towards reducing our environmental impact.

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